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How your boring brand can win on social media

You may think social media is designed for exciting brands like Google or MTV. And who could blame you, as these brands both have millions of followers. Because of this, you may think there’s no place for your boring brand on social media, right? Think again. Here is one brand that’s making some noise in […]

Storm warning: prepare staff and clients

When your employees see snow on the ground, the thought of a day off immediately pops into their heads. Of course your customers are still reliant on you to provide the goods and services they have come to expect from your business. Before a storm hits, you should be communicating with both staff and clients […]

TalkTalk Data Breach – How to Protect Yourself

TalkTalk Data Breach – How to Protect Yourself

The news emerged on Friday that TalkTalk – the national broadband supplier – has suffered a “significant and sustained” cyber-attack. If you are a TalkTalk customer, here are the key points you need to protect yourself.

The latest in a string of high-profile hackings of consumer companies, the lastst breach at TalkTalk sees a reported 4 million customer account details stolen.

How To Make Yourself ‘Invisible’ To Hackers

There’s an old joke about two men hiking in the woods when they come across a big, grumpy black bear. Scared silly, one of the guys starts to run but notices his friend stopped, bent-over, changing his shoes. He shouts to him, “Dude! What are you doing?!?! Why aren’t you running?” to which his friend replies, “I’m changing my shoes because I don’t need to outrun the bear – I only need to outrun YOU.”

This is a perfect analogy for what’s going on in small businesses: the “slow,” easy targets are getting nailed by fast-growing cybercrime rings that are getting more sophisticated and aggressive in attacking small businesses.

Is Google The Computer From Star Trek?

If you’ve ever seen a Star Trek episode, you’ll know that “computer” always knew the answer to whatever the commander needed to know to run the starship, do battles with aliens and it even made tea…Earl Grey…hot. In business today, Google has taken on the role of answering questions and providing information.

Do I Need To Back Up Data That’s Already In The Cloud?

The computing world is forever changing. Over the last 15 years, SaaS (software as a service) providers have offered the convenience of data backup for your cloud applications such as CRM systems, SalesForce, Google Apps and Microsoft 365. The business question is, if I’m already working with a SaaS provider and my data is already “in” the cloud, do I really need to back up my data to another cloud? After all, isn’t the SaaS provider doing that for me?

Well, yes and no.